Latest News From Precision Ag

A recent Farm Journal Farm Country Update webinar took a deep dive into the data behind farmer’s technology adoption motivations and how ag marketers can reach early ag tech adopters.

CNH Industrial is appointing Gerrit Marx to the role of CEO, effective July 1, 2024. Marx will replace current CEO Scott Wine.

Anzu Robotics, an emerging U.S.-based commercial drone manufacturer, announces its entrance into the drone market with the launch of two enterprise aerial platforms.

John Deere is seeking its first ever Chief Tractor Officer with a little help from a new friend - 49ers quarterback Brock Purdy.

Marc and Meagan Kaiser are building their future — finding a way to be part of their families' corn and soybean operation and soil testing lab while starting a precision ag business and being active in farm groups.

This roll up unites complimentary product portfolios and distribution channels to provide farmers with Smart Farming solutions and retrofit precision ag technologies, and OEMs with more factory fit options.

A handful of planter manufacturer reps share several tips and lookouts to ensure the planter is working properly this spring.

The formation of PTx Trimble enhances AGCO's technology offering around guidance, autonomy, precision spraying, connected farming, data management and sustainability, according to a recent press release.

A recent breakout session at World Agri Tech Innovation Summit laid out some of the unanswered questions farmers need to sort through before adding a selective spraying system.

As farmers embrace Smart Farming and digital agriculture solutions in greater numbers, machine connectivity is the uniting force that enables all of the potential to pay off in the end.

Spray drones are growing more ubiquitous and more scalable across agriculture. One company has unlocked the ability to deploy three at once and it’s a Smart Farming game changer.

As we near the finish line (but not the end of our journey) we revist five of your favorite Smart Farming Week stories.

Take a reasoned, purposeful, and proactive approach to adding new technology.

When deciding what technology serves your goals, and to get the most bang for your buck, determine if you need to grow business revenue, increase productivity, reduce costs and/or stabilize daily operation.

There has been a recent wave of connectivity and guidance products released for farm machinery. Here are a handful of considerations to keep in mind before buying into a system for your fleet.

The 2024 AgLaunch startups bravely pitched straight to the farmer masses at the event. While truly an impressive class, only one would be chosen for the coveted top honor.

There’s a bumper crop of agronomic, machinery and business advancements to help elevate your efficiencies and profitability in 2024. Here are a half dozen examples of the trends coming to your farm gate.

“Smart farming means making your life more efficient, so you don’t have to focus on the mundane but instead on making the best product possible,” says Nebraska farmer Lukas Fricke. “We only have so many hours in a day.”

Four-dollar corn dominated discussions, but farmers remain open to new innovations and machinery as spring planting and the promise of a new production season beckons.

Rick Rice, AMVAC director of application technology, says grant programs aren't meant to forever subsidize a particular practice, but instead act as a catalyst for new participants to see its benefits.

A new S7 series combine, high-horsepower 9RX tractors, C series air carts and Hagie STS sprayers with factory-installed See & Spray Premium highlight a splashy group of product intros.

To date, tens of thousands of acres have been planted with SIMPAS-Applied Solutions (SaS) through the SIMPAS application system.

Farm Journal's machinery and technology editor was on the ground in Louisville last week. Here’s a handful of the trends we saw down in Bourbon Country.

The announcement means more streamlined use and experience for farmers, which can lead to more data-driven decision making for farmers and ag retailers.

It might surprise you, but it's not an "I" state. According to USDA data, the top five states using precision ag technologies account for half of the 2022 cash receipts for corn (52.6%) and soybeans (45.7%).

CropX Technologies announced the launch of Reinke Direct ET™ by CropX, a sensor-based innovation that provides Actual Evapotranspiration (ETa) measurements on a Reinke center pivot irrigation system.

As grain bins grow larger and more farmers store on-farm, one of agriculture’s most useful tech applications is making headwinds.

You break, you pay. Fighting to save his farmland, Marvin Houin proved the government destroyed his yields.

ISO outlines the transformative potential of smart farming in addressing the complex challenges that our world faces today.

Kinze introduces its new 5670 pivot fold, split row model planters for the 2025 planting season. The company says it delivers enhanced productivity, increased operator convenience and efficient serviceability.

Deere & Company announced the names of six companies chosen for its 2024 Startup Collaborator program.

Climate FieldView announces new capabilities in FieldView Plus for 2024, including more personalized features available through the new FieldView Premium subscription tier, improvements to FieldView’s in-cab experience.

Deere drew them in with practical yet cutting edge displays – like an iPhone controlled 8R tractor running field tillage – driving the conversation forward with a fun spin on its tech stack and cotton production.

Utilizing the Starlink network, this solution will allow farmers facing rural connectivity challenges to fully leverage precision agriculture technologies.

The world’s largest technology showcase is welcoming more and more ag tech into the fold. Here’s a quick rundown of what was on display.

InnerPlant is developing early-stress signaling capabilities in soybeans and corn. The concept is getting serious buy-in from big players in U.S. agriculture.

Ron Baruchi, CEO of Agmatix, outlines the key technology trends anticipated in the agricultural industry over the coming year.

Unverferth enhances its lineup of Pro-Force dry fertilizer spreaders with two high-flotation undercarriage options: a track system and in-line walking tandem dual wheels, and ISOBUS-enabled boundary control.

Upgrade kits featuring the latest precision ag technologies are available for sprayers, planters and combines.

Linamar announced that it has reached an agreement to acquire Bourgault Industries Ltd. of Saskatchewan to add to its offerings and advance its position as a short-line agriculture equipment manufacturer.

Innovations that cross the farm gate often start down the path to commercialization as high-minded prototypes. Here are some early-stage concepts with potential to drive profit and efficiency.

The new upgrade, BoomLoop, integrates with AgLeader InCommand displays and creates a “streamlined path for product to flow from boom ends and back into the spray tank.”

The software update is available to Ag Leader SteadySteer and SteerCommand Z2 users via a one-time unlock fee in the InCommand display.

The flow of ag commodities around the world is changing demand for mechanization. The latest innovations to do more with less were on display in Hanover, Germany.

Company leaders say this “solidifies CNH’s in-house precision, automation and autonomy technology, enabling us to continue Breaking New Ground for the agriculture and construction industries."

This fall, the company has unveiled three products that meet farmers where they are on their path and help them with the next level of adoption.

Andrew Lambert, technology services manager at Centra Sota Cooperative, shares how his team is structured to help farmers advance their yields and return on investment.

Precision Mazes is able to turn a blank space into a crop art masterpiece with meticulous detail. Their latest project transitioned a harvested wheat field in Missouri into a larger than life welcome to Taylor Swift.

The acquisition is reported at $175 million and will close in the third quarter.

From conventional horizontal tillage to strip-till and no-till, the key is applying a production system that can overcome each field’s weakness.